Educational disciplines

Presentation of the elective course “Digital Marketing Tools”

presentation-discipline-idm-engl

Presentation of the elective course “Preparation of a pharmaceutical representative

Preparation of a pharmaceutical representative англ

 

By specialty 7.12020101 “Pharmacy”:

  • Pharmacoeconomics

In the specialty 226 “Pharmacy”, 226 “Pharmacy, industrial pharmacy”

educational program “Pharmacy”:

  • Pharmaceutical marketing and management
  • Ethics and deontology in pharmacy
  • Brand management
  • Marketing research in pharmacy
  • Fundamentals of consumer behavior in pharmacy
  • Preparation of a pharmaceutical representative
  • Pharmacoeconomics
  • Modern methods of research of biological systems
  • Preparation of a pharmaceutical representative
  • Aspects of age pharmacology

By specialty 7.12020102 “Clinical Pharmacy”:

  • Pharmaceutical marketing and management
  • Pharmacoeconomics
  • Health care organization and insurance medicine
  • Fundamentals of medical standardization
  • Ethics and deontology in pharmacy
  • In the specialty 226 “Pharmacy”, 226 “Pharmacy, industrial pharmacy”

educational program “Clinical Pharmacy”:

  • Pharmaceutical marketing and management
  • Ethics and deontology in pharmacy
  • Marketing research in pharmacy
  • Pharmacoeconomics
  • Health care organization and insurance medicine
  • Fundamentals of medical standardization
  • Evidence-based medicine
  • Preparation of a pharmaceutical representative
  • Modern system of health care organization in Ukraine

In the specialty 7.12020104

  • “Technology of perfumes and cosmetics
  • Pharmacoeconomics
  • Ethics and deontology in pharmacy

Specialty 226 “Pharmacy”, 226 “Pharmacy, industrial pharmacy”

educational program “Technology of perfumes and cosmetics”:

  • Pharmacoeconomics
  • Ethics and deontology in pharmacy

By specialty 051 “Economics”

educational program “Business Economics”:

  • Pharmacoeconomic foundations of the formulary system
  • Organization of the health care system in Ukraine in the conditions of integration processes
  • Pharmacoeconomic bases of health insurance
  • Marketing
  • Public relations
    By specialty 075 Marketing,

educational program – Marketing:

  • Branding
  • Brand management
  • Entry to the profession
  • Innovative development of the enterprise
  • Commodity market infrastructure
  • Commercial activity of intermediary enterprises
  • Logic and ethics of professional judgments in marketing
  • Logistics
  • Industrial enterprise marketing
  • Marketing pricing
  • Marketing
  • Distribution marketing policy
  • Marketing product policy
  • Marketing audit
  • Marketing management
  • Marketing researches
  • Marketing communications
  • Marketing risks
  • Management
  • Research methodology
  • International marketing
  • Organization of the health care system in Ukraine in the conditions of integration processes
  • Public relations
  • Consumer behavior
  • Advertising management
  • Strategic marketing
  • Insurance
  • Commodity innovation policy
  • Pharmacoeconomic foundations of the formulary system
  • Pharmaceutical marketing
    By specialty 073 “Management”

educational program – “Management”

  • Marketing
  • Marketing management
  • Market infrastructure
  • Commodity market infrastructure
  • Marketing activities of the enterprise
  • Insurance
    By specialty 073 “Management”

educational program – “Management of Health and Pharmaceutical Business”

  • Management and marketing in health care
  • Assessment of clinical evidence and pharmacoeconomic feasibility of medical technology
  • International marketing and brand management
  • Marketing policy of distribution of medicines and medical devices
  • Public relations
  • Fundamentals of medical standardization and insurance medicine
  • Evaluation of the quality and economic feasibility of pharmacotherapy
  • Pharmacoeconomic bases of medical standardization
  • Financial substantiation of rational choice of basic medicines
    By specialty 073 “Management”

educational program – “Logistics”

  • Organization of the health care system in Ukraine in the conditions of integration processes
  • Pharmacoeconomic foundations of the formulary system
  • Marketing policy of distribution of medicines and medical devices
  • Public relations
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